MayaGrowth plan, 14 months1. PriceIt's too expensive right now.
They see30% off the next 3 months
Cancel flows and payment recovery for Stripe BillingKeep the customers who click cancel
ExitLoop asks why they're leaving and offers the one thing that fits: a discount, a smaller plan or a pause. Failed cards get a friendly nudge. You see exactly what Stripe confirmed.
$149 a year for everything. No cut of what you save. No demo call.
A cancel button ends the conversation. ExitLoop keeps it going for one more question.
- 1They click cancelYour own button, unchanged
- 2You ask whyOne question, five answers
- 3You offer what fitsOne offer, never a maze
- 4Stripe confirmsThe change really happens
- 5You see what happenedSaved or gone, and why
Every reason gets its own answer
Reasons are branches inside one flow. You pick the offer for each, and customers only ever see one. Example customers. AI-generated portraits.
MayaGrowth plan, 14 months1. Price
DanielPro plan, 7 months2. UsageI'm not using it enough.
They seeMove to the smaller plan from next renewal
PriyaStarter plan, 3 weeks3. OnboardingSetup was harder than I expected.
They seePause billing while they finish setup
JonasGrowth plan, 2 years4. Product gapIt's missing something I need.
They seeNo offer. Their reason lands in your report.
AdeTeam plan, 5 months5. Anything elseSomething else.
They seeNo offer. A clean cancellation and a date.
Your flow, your words
Add the reasons your customers actually give.
You chooseDiscount, plan switch, help or nothing
Try it. Demo data, no Stripe account touched.
Before you go, what could be better?
Cancel flow
A different answer for a different reason
Offer a discount, a smaller plan or a pause, based on why they're leaving. It all lives in one flow, and leaving stays one click away.
- Your colors and copy
- Plan switches
- Works if the widget fails
- Stripe test mode
Payment recovery
Follow up when a card fails
Customers get a friendly email with a link to update their card on your branded page. Reminders stop as soon as Stripe confirms the payment.
- Hosted card update page
- Expiring-card reminders
- Sent from your address
- Works with Stripe retries
- Payment failed, $49.00Card ending 4242 expiredDay 0
- Reminder sent“Update your card in one click”Day 1
- Update your cardLumen Analytics · Growth planDay 1
- Paid after follow-upReminders stopped+$49.00
Saves, last 30 daysDemo data
Offers acceptedCustomer clicked yes24
Confirmed in StripeDiscount or plan applied21
Paid at renewalMoney actually arrived17
Your own dashboard starts empty and fills only with real customer activity.
Outcomes
See what actually happened
A click on “accept” isn't a save. ExitLoop counts accepted offers, billing changes Stripe confirmed, and payments that arrived later as three separate numbers.
What is your cancel button costing you?
Move the sliders to your numbers. Nothing is sent anywhere; it's plain math on this page.
Your guess. Start low; you'll see the real number in your dashboard.
Revenue kept from one year of saves$14,112
About 2.0 customers a month stay instead of leaving, 24 over a year. Each one is $49 a month you'd otherwise lose.
ExitLoop$149 a year
Pays for itself95× over
One saved customer on a $49 plan covers a year of ExitLoop in 4 months. Assumes each saved customer stays one more year.
Start free trialOne plan for the whole loop
$149a year
Works out to $12.42 a month, billed once a year.
One saved customer on a $49 plan pays for a year of ExitLoop in 4 months.
- Cancel flows and payment recovery in one plan
- Up to 5 cancel flows and 5 teammates
- Set it up yourself. No demo call.
What a year of retention costs
Entry plan of each tool, per year
ExitLoop$149SaveMRR Starter$180
Raaft Basic, 100 sessions a month$948
Churnkey Starter$3,000
From each company's public pricing page, checked 1 November 2026. Monthly prices multiplied by 12.
Saves customers without tricking them
Click-to-cancel rules are tightening. ExitLoop keeps leaving easy, so the customers who stay actually chose to.
Cancel always works
“Continue cancelling” is on every screen. If the widget can’t load, your normal cancel path still runs.
No fake urgency
No countdown timers, no guilt trips. One honest offer, then the customer decides.
Confirmed, not assumed
A save counts only after Stripe applies the change. Failed changes never show as wins.
Test before it’s live
Run the whole flow on Stripe test data. Nothing reaches real customers until you switch it on.
Questions founders ask first
Something else on your mind? Ask us.
What is a cancellation flow?
A short screen that appears when a subscriber clicks cancel. It asks why they’re leaving and, where it makes sense, offers one alternative before they confirm.
How is this different from Stripe’s customer portal?
Stripe’s portal can already collect a reason and offer a coupon. ExitLoop adds your branding, a different offer for each reason, failed-payment follow-up, and reporting on what Stripe actually changed.
What do I need to install?
Connect your Stripe account, then add the ExitLoop script to your cancel button with the customer and subscription IDs. Test it end to end in Stripe test mode before you switch it on.
Will this annoy my customers?
They see one question and, at most, one offer. “Continue cancelling” is on every screen, and there are no timers or guilt trips.
Do I need a separate flow for each reason?
No. Reasons are branches inside one flow. One flow covers one product and one connected Stripe account.
Do you take a percentage of recovered revenue?
No. It’s $149 a year or $19 a month, however much you save.
Does it work with Paddle or Chargebee?
Not today. ExitLoop is built for Stripe Billing subscriptions.
The next customer who clicks cancel might stay
Try the customer experience first, then connect your own Stripe account.